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Book details
| Title | STRATEGIC MARKETING: AN APPLIED PERSPECTIVE | |
| Author(s) | ALSEM KAREL JAN | |
| Book number | 658.8/A43 | |
| Publisher | MCGRAW-HILL/IRWIN | |
| Domain |
Clasa 551 VANZARE.DESFACERE.MARKETING 658.8 |
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| Collection | ||
| Language | ENGLEZA | |
| Publishing year | 2007 | |
| Number of pages | 324 | |
| Content information | ||
| ISBN | 978-007-124417-6 | |
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